South African Emporium in Atlanta, supplies familiar and well known South African food and drinks products, to the USA market. The company was established in 1998, and has grown from strength to strength. It now offers online shopping - through its website, direct sales to the public - through its store in Atlanta, and wholesale services to retailers across the USA.

The idea to supply South Africans, with their favorite products, started with Nico Odendaal. As a frequent traveler and International Captain for the South African Airlines, Nico realized the need for familiar goods from 'home', as he was often overwhelmed to fly over with 'something'

The demand for Ouma Rusks, "5 Roses" tea or Iwisa (pap) soon filled his travel luggage, which led him to eventually start a store in the USA. This store soon added locally produces Boerewors, Biltong and Droëwors, made with spices, shipped from SA

This newly formed South African Emporium, embodies all of South Africa, through the continued hard work and dedication of both Nico and Magda Odendaal, and from its new location at Satellite Blvd in Buford, close to the great Mall of Georgia!.